Storefront signs are an effective way to market and promote the brand of your store to local customers. Customers that drive or walk by will see the sign and it will remind them of your product or services. It will make a first impression and the design material and lettering used will convey your message to customers. Know the amount of space you have and the zoning regulations in the location where you are situated. Choose an experienced sign company and remember about 37% of customers say they look at outdoor signs and ads when they go by them (per Harley's Dream).

Types of Professional Storefront Signs

Wood or plywood signs can be made of many types of wood and give your store a rustic look and because they are coated with a weatherproof finish, they last a long time. The design can be customized. These signs can be rather pricey and geared to stores that sell antiques, vintage clothing, furniture, or antique cars. Punched metal or laser cut storefront signs for modern to more rustic stores and can be very sleek in appearance, denoting a modern look or more old-fashioned timeframe.

Awning signs have your store brand name etched or printed on an awning that is outside your store. Awnings are made of synthetic fabric, and this protects the sign from wear. It will make your brand stand out and increase the visibility of the store. It is an effective sign for small and medium-sized stores. Tube light signs feature colorful glass tubes formed in letters and logos that light up at nighttime. They are colorful and will get the customers' attention. They are used in supermarkets, convenience stores, gas stations, restaurants, and drug stores.

Digital storefront signs are expensive and cutting edge. They feature rotating photos, product information, and unique events. Stores that have tons of information and promotions will find this type of sign effective. Choosing the right storefront signs for your business will add to its success.

Designing Signs

Make sure the type of lettering you choose is easy to read and the colors are compatible with your message. Choose a size for the sign that fits the space you want to fill, and the sign clearly tells them what products and services your store sells. Contact us to learn about the many types of storefront signs and which one is best for your type of business.